Stop Arguing for Design. Start Measuring It.

2026. 10. 15. 10:00 - 10:20 202-es terem

The question is no longer; can we get a seat at the table? But what do you say while at the table? We will explore ways in which enterprise UX tracks and measures design decisions, how we do design-led development and how we look for potential pitfalls with data, design based on data and later observe the revenue that comes out of that design flow. – Stay tuned.

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Newton Oluoch
UX designer IBM